ribbon cutting

Ribbon Cutting Event with Mayor Bill Foster at Office Depot

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St. Petersburg Mayor Bill Foster (3rd from left) helps with a ribbon cutting ceremony for a new Office Depot on 34th Street NOn Tuesday I was able to continue my great photography relationship with Office Depot in St. Petersburg by photographing a ribbon cutting ceremony for their new store on 34th Street North.  This was also another chance to photograph St. Petersburg Mayor Bill Foster helping cut the ribbon on a new local business.  I am starting to get familiar with who in the local government attends these events, like Council Chair Leslie Curran (4th from right) and Council Member Bill Dudley (5th from right).  

Office Depot handed out "big checks" to several local non-profit groups and donated 200 backpacks for school children.After I photographed my first Office Depot event in December I realized how a large corporation like Office Depot actually reaches out to be a helpful member of the local community by investing in local non-profits through donations of both cash and goods.  They continued this custom handing out three more checks and 200 backpacks filled with school supplies to be given to local school children.  Being able to photograph and be a part of an event like this is a satisfying experience.  Office Depot has earned my business, which is mostly the purchase of printer ink, but still, in my mind through their charity work they have established a very positive image.  It was also my second time to meet some of the regional management and they remembered me as well.  I hope to continue to be able to photograph future Office Depot events showcasing their community work and new stores.

Office Depot Ribbon Cutting Ceremony Event St. Petersburg Florida

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Ribbon Cutting Ceremony Event for a new Office Depot location in St. Petersburg - Nikon D300 Tamron 17-50mm @ f/8 ISO 800 1/60th Nikon SB-800 Speedlight hotshoe mounted @ 1/4 powerI have a new respect for Office Depot after photographing their ribbon cutting ceremony for their new location on 40th Ave NE in St. Petersburg.  Not only did they help support a local business by hiring me to photograph the event, they also took this opportunity to give to local businesses doing community work.

Nothing like being handed a big check! Nikon D300 Tamron 17-50mm @ f/8 ISO 800 1/60th Nikon SB-800 Speedlight hotshoe mounted @ 1/4 powerPhotographing an event like this is pretty straight forward and I was provided an excellent shot list and agenda by the home office.  When big checks are in shots, they can tend to act like reflectors and being more blown out than any other subject in the shot.  I balanced the exposure of the check itself in the above shop by selecting just the check in Photoshop CS5 and then adjusting the highlights until it matched more with the rest of the image.  This also makes the red in the check look a more true, deep red instead of a light pinkish red.

St. Pete TV was there filming the event and interviewing Office Depot managers and other VIPsI really like photographing ribbon cutting events because the atmosphere is celebratory, I am always trying to top my previous ribbon cutting action shots and there are often great cookies or other treats up for grabs.  I look forward to continuing my business relationship with Office Depot and using them as a customer for my printer ink needs as they are located very close to my neighborhood.

St. Petersburg Mayor Bill Foster Ribbon Cutting at VIP Eye Care

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St. Petersburg Mayor Bill Foster helping Dr. Mona Henri with the ribbon cutting for her boutique's new location.This morning was my fourth opportunity to photograph St. Petersburg Mayor Bill Foster at a ribbon cutting for a local business.  VIP Eye Care has been my source for contact lenses since moving back to Florida 2.75 years ago.  I chose Dr. Henri's (in red above) eye care facility because I wanted to support a fellow independent St. Pete business rather than a chain with outlets across the country.  As you would expect, the service is great and Dr. Henri's eye exams are actually kind of fun.

Warning, looking closer may cause sticker shock! - Nikon D300 Tamron 17-50mm @ f/5.6 ISO 800 1/60th with Nikon SB-800 Speedlight @ 1/4 +2/3 power hotshoe mountedMost of the times I visit VIP Eye Care I am just in and out to pickup my contact lenses.  At the ribbon cutting this morning I had a chance to browse the many designer brands of eyeglasses on display.  Now, I have been a loyal Oakley man since I was 16 years old, so I am accustomed to paying a not insignificant sum for eyewear.  However, Oakley provides "thermonuclear protection" which I absolutely believe in.  Thus, $300 to $400 sticker prices for just an empty pair of frames was shocking to me!  At least the ones for $400 were made of carbon fiber!

Candid Mayor Bill Foster trying on a pair of square lenses at VIP Eye Care in St. Petersburg FloridaMayor Foster declared himself as a person who really loves wearing glasses having no interest in lasic surgery or contact lenses.  I liked that.  You do not often hear people being proud to wear glasses, although I think it has gotten a lot cooler to do so in the past few years compared to when I was a kid.  

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Home Instead Senior Care Ribbon Cutting Event St. Petersburg

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Ribbon Cutting Ceremony for an event at Home Instead Senior Care St. PetersburgThere is a certain timing to photographing a ribbon cutting event that I have learned from experience.  Here is my methodology:  first, get everyone's attention and say look here (at your lens).  Take that photo with the scissors raised to the ribbon as a just in case shot.  Then say, "ok, cut!"  Wait half a second, then shoot away and you can capture the ribbon in free fall as seen above, which is my preferred shot, rather than just everyone standing behind an uncut ribbon.  Waiting half a second allows time for the ribbon to fall, and just in case the person has trouble with the big, ceremonial scissors which tend not to work that well.  No troubles cutting at Home Instead Senior Care of St. Petersburg this morning though!

St. Petersburg event photography - Nikon D300 Tamron 17-50mm f/8 ISO 400 1/100th SB-800 Speedlight on hotshoeOne corner of Home Instead Senior Care felt like the Price Is Right with its spinning prize wheel.  Someone working there has good crafts skills!  The woman above won the largest prize available.  I heard (very) faint rumors of a car being a prize, but since it was not a Ferrari 458 Italia, I had no interest in plying my luck.

Home Instead Senior Care of St. Petersburg ribbon cutting ceremony cakeAlas, I was not on site long enough for cake cutting time.  Though this was a win for my sugar intake for the day, it was a great loss to the large portion of my mind that is ever searching for the next piece of cake, or pie, or pastry, or donut, or . . .  

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    • freeFall theatre company ribbon cutting St. Petersburg Florida

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    St. Petersburg Mayor Bill Foster helps Eric Davis of freeFall theatre company do the ribbon cutting in St. PetersburgOn a bright and sunny Tuesday morning the new freeFall theatre company of St. Petersburg, Florida had its ribbon cutting on the front lawn with assistance from St. Petersburg Mayor Bill Foster.  As you can see by the direction of the shadows, I had to shoot almost directly into the sun, which of course meant having to definitely use manual settings to insure the exposure was long enough to be able to see some details amongst the group and try not to just totally blow out the sky.  Using my Nikon SB-800 Speedlight as fill flash, I was able to produces a satisfactory exposure.  

    St. Petersburg Mayor Bill Foster addresses a packed freeFall theatre before the ribbon cutting.Before having to deal with too much light, I had to deal with far too little light inside the darkened theatre itself.  The purple hues are due to the colored lights being used to light Mayor Bill Foster and the packed stands of attendees.  This was not a situation where flash was allowed so that meant cranking the ISO up to 1600, setting the aperture to f/2.8 and using a steady a shooting stance as I could in the crowded conditions as I let shutter speeds dip to as low as 1/40th of a second making sure to shoot when the mayor froze his stance, otherwise even just a slow walk would lead to a blurred image at 1/40th of a second.

    freeFall theatre company interior "Frogs" set - f/2.8 ISO 1600 1/40th handheld no flashSeveral people spoke and had the crowd quite energized.  I was ready to see a full performance!  We were treated to a small performance showcasing the current, impressive cast of The Frogs.  Long ago when I was a USF student there was a brief period where I frequented a number of Tampa playhouses.  I would like to again, but it seems ticket prices have gone up significantly since the 90s!

    freeFall theatre company Eric Davis shakes hands after the ribbon cutting ceremonyIt is certainly not often one shoots in such extremely different light conditions in a span of five minutes.  That is just part of being a professional photographer, being able to adapt to wildly varying shooting environments in minimal time with the ability to produce consistent results regardless.  Lots of shooting experience in lots of situations gives one the confidence necessary to do this.

    American Momentum Bank St. Petersburg Ribbon Cutting Event

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    Ribbon Cutting for American Momentum Bank in St. Petersburg EventAmerican Momentum Bank is located at a great corner location in downtown St. Petersburg.  I photographed the ribbon cutting ceremony sponsored by the St. Petersburg Chamber of Commerce.  It was a very well attended Thursday evening event.  The marketing team did their jobs well.  It was one of the liveliest crowds I have seen at a networking event too.

    New St. Petersburg Chamber of Commerce CEO Chris Steinocher addresses the attendeesI am normally quite shy at these networking events, but even I talked to at least five people at length.  It helped that I met the manager of the bank a few weeks earlier at another networking event and he took a liking to me.  He was very generous with introducing me to people at the event trying to help me get new photography clients.  It was greatly appreciated.

    I was glad these people requested a photo because I loved that lady's glassesThe crowd was a mix of the regulars you see attending Chamber networking events, bank employees and their guests, as well as clients of the bank (pictured above).  It was a very fun, productive, and tasty (sweet dates) event to photograph!

    Urban Style Flats Apartments St. Petersburg Grand Opening Ribbon Cutting

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    St. Petersburg Mayor Bill Foster helping a young girl at the ribbon cutting ceremony for Urban Style Flats Apartments

    A new innovative style of apartment living was launched this evening as Urban Style Flats of St. Petersburg had its grand opening.  Besides being an affordable rental option for people wanting to live near downtown St. Petersburg and directly across from Tropicana Field, it will be home to visiting MLB teams playing the Rays.  St. Petersburg Mayor Bill Foster was on hand for the ribbon cutting ceremony helping a young girl with the traditional giant scissors used at such events, which despite their enormous size have poor cutting ability.

    Nikon D300 Tamron 17-50mm f/2.8 lens @ f/5.6 ISO 400 1/60th Nikon SB-800 Speedlight hotshoe mounted in TTL modeDue to the long history of the newly renovated building, there were many people in attendance who had great past and present involvement in creating that community history.  I spoke with one woman who's grandfather had lived in the building and she showed me the exact unit on a large photograph placard.  I find when I attend such events, people tell me their stories.  I do not know if it is because I am holding a large camera, or I have some other intangible trait that draws out such stories, but I am always interested to hear them.  I like to learn about the history of places via people's own personal tales.

    Celebratory spirits were high at the Urban Style Flats grand opening, even for the mayor. 

    For a Rays season ticket holder wanting an urban lifestyle, I can see these apartments being an absolutely perfect place to call home.  You could walk door to stadium seat in minutes.   

    Jason Collin Photography for Events